Parties are a great way to take your spray tan business to the next level. Not only do they benefit you as the host, but they also provide convenience for your clients. Instead of driving all over town to multiple locations for spray tans, clients can come to one location and enjoy the perfect girls' night in with their friends. Plus, the added benefit of discounts for party guests makes it beneficial for all parties involved.
From a business perspective, parties can be very profitable. For example, if you charge $45 per tan and have a party size of 10 people, it will take you around 2 hours to spray everyone, with an additional hour of drive time. With a total cash out of $405 (remember the host gets a free tan), that's a total of $135 an hour, even after accounting for gas expenses.
If you were to do these 10 tans separately, it would take 10 hours of work with additional gas expenses, averaging only $55 per hour. Parties allow you to save time and money while increasing productivity, making it easier to reach big money goals.
Aside from the financial benefits, spray tan parties are also fun for clients. They get to spray tan with their friends, which helps to alleviate any first-time spray tan jitters. Additionally, you can use the party to market your services to your guests, sharing information on how they can host their own parties and receive a free tan. This creates a compounding effect, allowing you to grow your business and expand your client base.
To set up your first party, start by discussing it with your current clients and make sure to mention parties on all of your marketing platforms, including your website, social media, and booking sites. During the party, hand out flyers with aftercare instructions and information about host rewards, along with your business card. While it's important to provide flyers and printouts, make sure to verbally engage with your guests about the benefits of hosting their own party.
In conclusion, spray tan parties have the potential to take your business to the next level. They save you time and money, increase productivity, and create lasting friendships and clients. By utilizing effective marketing strategies and providing an enjoyable experience for your guests, you can successfully grow your business and achieve your financial goals.
Here at Quick Tan Sunless we want to create a place where new sunless artist can come and learn how to get started in this rapidly growing industry. We also want to create a place where professionals can network and have a sense of community.